• MBA Marketing
  • Objective:

    The MBA Program of Bharati Vidyapeeth Deemed University enables the learners to:
    • Master the essential tools and management skills needed in today’s world;
    • Act effectively as leaders and as members of teams;
    • Undertake a more substantial role within their organizations and immediately add value to their businesses;
    • Apply customer focused strategies;
    • Operate as action-oriented analysts and change agents;
    • Apply innovative IT techniques in strategic issues; and
    • Perform their managerial functions as socially responsible, ethical citizens of the workplace and global community.

    Specialization in Marketing: The objective of specialization in the field of marketing in MBA is to increase the knowledge and enhance the skills of those working in the field of marketing, advertising, public relations etc. The goal is to develop increased sophistication relative to marketing decisions, and prepare students to study at advanced levels. The course is designed to give students conceptual frameworks and tools to help firms meet demands of the marketplace in a profitable way. A wide range of marketing strategy topics and marketing are covered along with imparting the knowledge of the discipline’s foundations.

    Specialization in Finance: Today’s financial environment, the fundamental trade-off between risk and return, the time value of money, and valuing future cash flows are important for budding managers. Financial tools and techniques, which can be used to help firms maximize value by improving decisions relating to capital, are vital areas in finance which specialists in finance should know. The course develops the basic analytical skills and principles of corporate finance and applies them to real-world problems using case analyses. Students are trained to evaluate financing alternatives, to plan the company’s future performance, to evaluate investment projects and choose the optimum financial mix.

    Specialization in production and operations - this course provides an overview of the most important operational issues faced by service providers and manufacturers. Decisions related to the supply of goods and services greatly influence the long term competitiveness of an organization. Furthermore, decisions made throughout the organization have an enormous impact on the capability of operations. This course extends lessons learned from the tangible transformation world of the manufacturer to the transformation of intangibles associated with service providers.

     

    Duration:

    2 years
     

    Eligibility:

    a) A candidate who has passed Bachelors Degree or Masters Degree from any recognised University with minimum 50% marks in aggregate (45% in case of SC / ST candidate)
    OR
    1. The candidate in their final admission degree (Bachelor or Master) are also eligible to apply provided they complete their graduation requirement including practical Examination, Viva / assignments on or before a day of admission. Such candidate will have to produce certificate to that effect at the time of admission. Under no circumstances will an extension of the deadline will be made. The admission of students will however, remain provisional until they produce mark sheets proving that they satisfy eligibility criteria. The deadline for submitting Mark sheet and passing Certificate is August 25, 2003 failing which the admission would automatically cancelled.
    2. He should be Indian National.
     

    Admisstion Criteria:

    Admission through CET conducted by BVDU. Students are requested to see our web site for CET advertisement.
     

    Courses available at:

    COLLEGE FEES for the year 2009-10(*)
    Institute of Management and Entrepreneurship Development, Pune 97,000
    Institute of Management and research, New Delhi 97,000
    Yashawantrao Mohite Institute of Management, Karad 50,000
    Institute of Management, Kolhapur 40,000
    Institute of Management and Rural development Administration, Sangli 40,000
    Abhijit Kadam Institute of Management and Social Sciences, Solapur 50,000
    *Contact to Principal of respective colleges for Management quota and fees
     

    Course Approved by:

    AICTE
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